Luenell Drops The Real On Snoop Dogg Buying Death Row Records
February 16, 2022
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8:49Now PlayingLuenell Drops The Real On Snoop Dogg Buying Death Row Records
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Comedian Luenell joined The Hip Hop Uncensored podcast to talk Snoop Dogg's acquiring of Death Row Records.According to a press release via Business Wire, the rap legend will be leading the brand for the coming years as its new owner. Snoop originally joined Death Row in 1993 where he dropped his critically acclaimed debut album, Doggystyle.Snoop Dogg emphasized how excited he is to have acquired such a significant brand to the culture like Death Row.
“I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value,” the rap icon said. “It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. This is an extremely meaningful moment for me. I would like to personally thank the teams at Blackstone, MNRK and especially David Kestnbaum, who worked collaboratively with me over several months to make this exciting homecoming a reality. I’m looking forward to building the next chapter of Death Row Records.”
Founded by Dr. Dre, Suge Knight, The D.O.C., and Dick Griffey in 1991, Death Row has been home to some of the greatest West Coast rappers in hip-hop history. Snoop is one of those legendary artists who got his start at the label, so it’s only fitting that he will now take the reins. A source close to Variety also told the publication that this transaction might usher in the beginning of the rapper and entrepreneur acquiring the music rights from the label as well. #snoopdogg #deathrow #snoop
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