Independent Americans with Paul Rieckhoff
Independent Americans with Paul Rieckhoff
@independentamericans·13.4K subscribers·3.5K videos

Bulletproof Economics: Why Independent Media is Thriving

Posted

March 26, 2026

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Veteran journalist Scott MacFarlane argues that "bulletproof economics" are driving the rise of independent media as audiences grow ravenous for original, enterprising reporting. Drawing on his experience at major networks like CBS and NBC, MacFarlane notes that verified information often struggled to "find a home" in traditional newsrooms but now thrives in independent spaces. In a landscape where commodity news is found everywhere, the strongest media organizations are those that provide unique updates and help citizens form their own opinions rather than simply reinforcing existing ones.

Guests & Subjects Covered

Bulletproof EconomicsScott MacFarlaneNBC MacFarlane

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Bulletproof Economics: Why Independent Media is Thriving · Independent Americans with Paul Rieckhoff · Sentinel