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Meghan Markle Changes Her Lifestyle Brand to 'As Ever'

Posted

February 19, 2025

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There's major fallout over the new name Meghan Markle has picked for her lifestyle brand, "As Ever." Turns out, the name is already taken. For the last eight years, it's been the name of a small family-run clothing company that also sells unique handmade pieces. The owner Mark Kolski says, "There has been an outpouring of support and concern regarding recent events around our namesake brand. We are aware. We are not affiliated." However, experts say she can use the name for jam and household goods.

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Meghan MarkleAs Ever TurnsMark Kolski

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Meghan Markle Changes Her Lifestyle Brand to 'As Ever' · Inside Edition · Sentinel