Ksenia Turkova
@kseniaturkova8600·16.4K subscribers·349 videos
ENSH*TTIFICATION. Word of 2024
Posted
November 28, 2024
Views
1,113
Likes
189
Comments
19
Engagement
18.69%
November 28, 2024
1,113
189
19
18.69%
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0:59Now PlayingAustralian Macquarie Dictionary has named "enshittification” as its 2024 Word of the Year. It’s a term offered in 2022 by British-Canadian journalist Cory Doctorow to describe “the gradual deterioration of a service or product brought about by a reduction in the quality of service provided.”
The author of that term describes it as a three-stage process. “First, platforms are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves.”
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