'Authentic' is Word of the Year 2023: What's Really Behind the Hype?

In a year dominated by artificial intelligence, deepfakes, and disingenuity, “authentic” has emerged as Merriam-Webster’s word for 2023. However, a number of years ago, I delivered a TEDx talk titled "The Importance of Being Inauthentic." This talk has proven to capture its own zeitgeist, with many people contacting me over the years to express how the ideas in it changed their lives for the better.

Recently, I was interviewed by success coach @bradleysugars about my reasoning for that talk, and he too agreed with my cultural take and philosophy on "authenticity."

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Top communication expert keynote speaker Mark Bowden () trains and coaches business people in public speaking and presentation skills. He is the public speaking coach and presentation trainer for any executive that needs to stand out, win trust, and gain credibility every time they speak. Voted #1 body language professional in the world for two years running, Mark Bowden is a top keynote speaker on body language and a top expert in body language and nonverbal communication. To book Mark check out and watch more videos here

Expert in human behavior and body language, keynote speaker Mark Bowden is the creator of TRUTHPLANE®, a communication training company and unique methodology for anyone who has to communicate with impact to an audience. Mark's highly entertaining keynote speeches and training seminars teach audiences around the world how to use the most influential verbal and nonverbal language to stand out, win trust and gain credibility every time they speak.

Mark was voted #1 in the world's top 30 Body Language Professionals for two years running by Global Gurus for his world-class communication techniques, in which he trains leading business people, teams, presidents and CEOs of Fortune 500 companies and Prime Ministers of G8 powers. Mark is on faculty as a business presentation trainer for The Kellogg-Schulich Executive MBA, ranked #1 in the world by The Economist.

Mark's publications include the bestselling Winning Body Language (McGraw Hill 2010); Winning Body Language for Sales Professionals (Mc Graw Hill 2012); and Tame the Primitive Brain – 28 Ways in 28 Days to Manage the Most Impulsive Behaviors at Work (Wiley 2013). Mark is also the co-creator of online training product Presentation Genius™, one of the most exciting ways to master your presentation and facilitation skills, accessible on any handheld device. Mark is honored to be a member of the TED community, with a highly viewed TEDx Toronto talk, and his YouTube Channel has over 1 million views. He can be seen regularly on daytime TV as Body Language expert for Canadian Broadcaster CTV's The Social. Mark Bowden is a member of YouTube's The Behavior Panel

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