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Air India New Logo | Air India Rebrands Itself | What About The 'Maharaja Mascot' | English News
Posted
August 11, 2023
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3:48Now PlayingTata-owned Air India has revealed a modern brand identity, including a refurbished look and a new logo called "The Vista," inspired by a gold window frame, symbolizing progress and a resolute new India. The iconic 'Maharaja Mascot' remains, dispelling rumors of a 'Maharani Mascot.' The rebranding, involving a palette of deep red, aubergine, and a chakra-inspired pattern, is a significant transformation, with the new logo to be used on all flights by December. The first Airbus A350 entry into the fleet coincides with this change, and a new website and mobile app are also expected.
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