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Stew Leonard's butter-dipped ice cream—we tried it!

Posted

December 10, 2025

Views

4,379

Likes

42

Comments

11

Engagement

1.21%

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YouTube Description

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Soft-served ice cream dipped in butter is going viral on social media after being debuted at Stew Leonard's, a Northeast grocery store chain. NBC News’ Ellison Barber spoke with owner and CEO Stew Leonard Jr. about developing the flavor and the business’s effort to elevate the grocery store experience.

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Stew Leonard'sNBC News Ellison BarberCEO Stew Leonard Jr

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Stew Leonard's butter-dipped ice cream—we tried it! · NBC News · Sentinel