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The Ad Campaign
Posted
November 4, 2024
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26,009
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November 4, 2024
26,009
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29:16Now PlayingBy the time it’s over, this year’s race for president will have cost at least $3.5 billion. The single biggest expense will be campaign ads.
Shane Goldmacher, a national political correspondent for The Times, discusses the story that each campaign has been using those ads to tell, 30 seconds at a time.
GuestShane Goldmacher () , a national political correspondent for The New York Times.
Background reading:
• Donald J. Trump and the Republicans have bet big on antitrans ads () across the country.
• The Harris campaign’s recent Spanishlanguage advertising has highlighted an insult toward Puerto Rico () at Mr. Trump’s rally in Madison Square Garden.
• Both parties are running ads that tell voters it’s OK to switch sides. “You can vote any way you want. And no one will ever know () ,” one says.
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