Newsmax
@newsmaxtv·2.6M subscribers·60.1K videos
The Truth About Starting a Business from Scratch | Greta Wire | NEWSMAX
Posted
July 10, 2026
Views
2,105
Likes
70
Engagement
3.33%
July 10, 2026
2,105
70
3.33%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
39:29Now PlayingHave you ever dreamed of starting your own business?
On this episode of "Greta Wire," Greta Van Susteren talks with PJ Kaminer, co-founder of Culture Club, a new frozen Greek yogurt shop in Nashville that has quickly drawn big crowds and strong social media buzz.
PJ shares how he and his brother built the business from scratch — from choosing the name and designing the store to developing a proprietary Greek yogurt recipe, signing a 10-year lease, investing in premium equipment, hiring staff, and handling demand they did not fully expect.
This is a candid conversation about entrepreneurship, risk, family business, food trends, customer demand, social media marketing, and what it really takes to open a small business in today’s economy.
PJ also reveals what went wrong in the first month, why dairy-free became a surprise hit, how Culture Club ran out of cups, and why social media helped create lines out the door.
Chapters:
Today’s podcast is sponsored by :
PARAMOUNT PLUS Don’t Miss "The Agency!" All episodes streaming NOW on Paramount Plus. More at
Got a comment or question? Send it to EmailGreta@newsmax.com and it may be used or answered on an upcoming episode.
You can watch the video version of the “Greta Wire” podcast on NEWSMAX social media channels, plus YouTube and Rumble, on the same afternoon the audio version launches.
Listen to Newsmax LIVE and subscribe to our entire podcast lineup at
Don’t miss Greta every weekday on “The Record with Greta Van Susteren” at 4 PM ET, only on NEWSMAX TV.
Watch the show anytime, anywhere with NEWSMAX+. Get your 15day free trial of NEWSMAX+ at
Follow Greta on Social Media:
Follow NEWSMAX on Social Media:
TRUTH Social
#GretaWire
#GretaVanSusteren
#PJKaminer
#CultureClub
#SmallBusiness
#Entrepreneurship
#BusinessOwner
#StartupStory
#Nashville
#NashvilleFood
#FrozenYogurt
#GreekYogurt
#FamilyBusiness
#Newsmax
#TheRecord
#BusinessLessons
#SupportSmallBusiness
#AmericanDream
#FoodBusiness
#SocialMediaMarketing
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.
