Next Up with Mark Halperin
Next Up with Mark Halperin
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The $10 Donor Recession and Why Online Fundraising May Be Hitting a Wall, with DeRosa and Bednar

Posted

January 23, 2026

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Online fundraising changed politics, but the small dollar engine may be sputtering. Mark digs into the reported decline in low dollar giving, then Melissa DeRosa and Mark Bednar debate what it means for 2026 and 2028, and who gets hurt most.

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Melissa DeRosaMark BednarNext UpMark HalperinFollow Next UpInstagram X Twitter

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The $10 Donor Recession and Why Online Fundraising May Be Hitting a Wall, with DeRosa and Bednar · Next Up with Mark Halperin · Sentinel