TRUMP SHOWDOWN! Why MAGA loyalists are suddenly breaking up with him

Sarah Longwell joins Nicolle Wallace on "The Best People" for a conversation about the power of simply listening to voters, how the two wings of the MAGA movement are fraying, and what Democrats can do to capitalize on Trump’s failures.

Longwell talks about hearing directly from voters in focus groups about why some Trump voters (and media influencers) are turning on him now.

As a GOP strategist and pollster who felt herself languishing in the wilderness as Trump 1.0 took root, she founded “The Bulwark” in 2019 with a stated mission “to put country over party... and to build a home for the politically homeless.” This masthead has become a movement, and Sarah, its fearless leader, sees defending democracy as the quintessential goal.

After leading voter focus groups for eight years, Sarah understands that what matters in the beltway ‘bubble” rarely translates to what matters to America’s median voter, and why Trump’s approval is flailing: “People know that the tariffs are Trump’s, people know that the Iran war is Trump's... and that it is raising their prices, and that is what they are mad about.” Sarah uses these insights to chart a path for how voters can move past the MAGA movement and take the “weird” out of government again.

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