Clay Travis: Ratings for ESPN's "Get Up" and "High Noon" have fallen 42% and 54% in one year

Clay Travis: Ratings for ESPN's "Get Up" and "High Noon" have fallen 42% and 54% in one year.

WokeCenter 2.0 and WokeCenter 3.0 are crashing unlike we've never seen before. I mean this is mind-blowing stuff.

This is a different caliber of failure. Something that we have never seen before. How bad is it?

In addition to spending $35 million on this new show to creating this brand new New York City studio to making the decision to paying these characters on the show -- Mike Greenberg, Michelle Beadle, and Jalen Rose -- $15 million.

Their viewership is down 42% off of what the traditional SportsCenter that aired in the same location showed last year. 42%.

"High Noon" -- aka Everything is Racist -- starring Bomani Jones and Pablo Torre had just 191 thousand viewers and that was down 54% off of last year's viewership.

Clearly there is a disaster afoot. When you lose 42% of your viewership in one year and 54% of your viewership in one year and you are paying way more money for the new than you were paying for the old show, something has seriously awry.

This ain't cord-cutting. When you lose 42% and 54% of your viewership in a year, something has gone seriously awry.

I think what has happened -- and this is part of my book "Republicans Buy Sneakers Too" -- is people pay way too much attention to social media.

And as a result, they fail to ask the question: Does someone who is popular on social media translate off of social media to television.

And secondly, is what social media is obsessed with actually reflective of the larger population?

My argument is: Twitter is a funhouse mirror.

There's no way on Earth if you look at any metric that Bomani Jones deserves his own television show.

He had his own radio show. It was the least successful national radio show in the history of ESPN. He lost hundreds of affiliates. They could not sell it to advertisers. People uniformly said I don't want to listen to this guy.

I'm not saying radio is a perfect template. I am saying this: If you are bad on radio and audiences do not respond favorably to you, it's unlikely that you are going to be good on television.