Raj Shamani
Raj Shamani
@rajshamani·18M subscribers·2.5K videos

How To Start A Successful Food Business In India: Menu & Alcohol | Riyaaz Amlani | FO424 Raj Shamani

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October 25, 2025

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Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.

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My gear for shooting this video:

Canon EOS 200D II 24.1MP DSLR Camera

Canon EF50MM F/1.8 STM Lens

Canon EFS 1855mm f/3.55.6

Yunteng Aluminium Tripod (Vct690, Black)

Zoom H6 All Black (2020 Version)

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In today’s episode, we have Riyaaz Amlani, Founder & MD of Impresario Entertainment & Hospitality Pvt Ltd, the man behind some of India’s most iconic restaurant brands Mocha and Social. From selling shoes at 13 to building an ₹800 crore food empire, Riyaaz has played a defining role in shaping India’s café and restaurant culture.

In this episode, he opens up about the truth of the restaurant business, how India’s dining habits are evolving, and what it really takes to build a brand that stays relevant for decades. He shares insights on why CCD and Barista failed, the hookah culture phenomenon, and how Social became a cultural landmark for the youth.

In the last segment, Riyaaz reveals the biggest mistakes new restaurateurs make, how to decide on the perfect menu, and the untapped opportunities in India’s food business that could create the next big restaurant chain. If you’ve ever dreamed of starting a café or restaurant, this conversation will change how you look at the business forever.

Subscribe for more such conversations!

Follow Riyaaz Amlani here:

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About Raj Shamani

Raj Shamani is an entrepreneur and the host of the Figuring Out Podcast. He sits down with experts, athletes, celebrities, billionaires, and world leaders to break down how they actually win: money, business, mindset, relationships, and life. He's also a bestselling author, speaker, and angel investor. His work sits at the intersection of business, psychology, and human behaviour.

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About Figuring Out

Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.

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