May 10, 2017
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19:30Now Playing"I've lived my life as a pro free enterprise person," explains Flying Dog Brewery CEO Jim Caruso. "Not pro business. Pro free enterprise, pro consumer choice, artisanal manufacturing."
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A central player in America's craft beer revolution, Caruso is dedicated to creating something special both inside and outside the bottle. Famed artist Ralph Steadman, best known for his iconic illustrations for work by Hunter S. Thompson, creates all of Flying Dog's labels. It was Steadman who spontaneously wrote on his first commissioned label "good beer, no shit." And it was this label that kicked of Flying Dog's first -- but not last -- fight with government censors.
Caruso sat down with Reason's Nick Gillespie to talk about his run-ins with the state, why he is a libertarian, and the how his values keep him happy.
"I'm a happy person. And I attribute that to living as an individual, taking self responsibility, self reliance, but connected to society. It's not a Lone Ranger sort of thing."
Cameras by Meredith Bragg, Todd Krainin, and Mark McDaniel. Edited by Bragg.
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