Roland Martin
Roland Martin
@rolandsmartin·1.9M subscribers·31.6K videos

Tamika Mallory talks Target boycott and next phase of corporate DEI fight

Posted

March 12, 2026

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Tamika Mallory talks Target boycott and next phase of corporate DEI fight

Tamika Mallory explains the current state of the Target boycott campaign, drawing a distinction between the broader boycott and the organized “Target Fast” effort. She outlines the four demands activists presented to the company and discusses where Target has made progress and where it has fallen short. Mallory stresses that many people joined the boycott because they felt disrespected and harmed by the company’s actions, and she argues that no announcement from organizers can simply tell consumers to return. She also says Target has not publicly acknowledged the harm or offered the level of accountability activists expected, adding that she personally is not going back to the retailer.

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Tamika Mallory talks Target boycott and next phase of corporate DEI fight · Roland Martin · Sentinel