Naomi Klein Kept Being Confused With A Right Winger, So She Wrote A Book About It

Have you ever been mistaken for someone? Believed a deepfake? Made an AI-generated image of yourself?

These are just the beginning of the sort of experiences that Naomi Klein is drawing from when she thinks about the ‘mirror world’ in her new book, out now. In it, Klein examines how our intersecting economic, environmental, and political crises can be capitalized on by public personas, like Naomi Wolf, to grift or otherwise tap into people’s anxieties.

Think Steve Bannon, QAnon, or even JFK Jr.

In ‘Doppelganger’ looks at how “far-right movements feign solidarity with the working class, AI-generated content blurs the line between genuine and spurious, and new-age wellness entrepreneurs turned anti-vaxxers further scramble our familiar political alliances.”

We talked with Klein about how we can understand the concepts she’s exploring in our politics today.

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