Taylor Swift Fans Lose BIG After Shattering Scam Unravels
January 13, 2024
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4:39Now PlayingTaylor Swift Fans Lose BIG After Shattering Scam Unravels
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as posted by the channelTaylor Swift fans get targeted in terrifying new ads using Swift to sell Le Creuset cookware sets in AI generated form. John Iadarola and Sharon Reed break it down on The Damage Report.
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Le Creuset fans bewareThat's not really Taylor Swift in those Facebook ads
"Over the last several weeks, a series of ads have appeared on Facebook featuring Taylor Swift’s voice encouraging “Swifties” to sign up to receive free Le Creuset cookware sets, all they had to do was click a link and provide some information about themselves.
While, as the New York Times reports, Swift is a fan of the brand — her collection has appeared in the background of the several Tumblr and Instagram accounts dedicated to her home decor — the advertisement was actually a scam. It was created using artificial intelligence technology that mimicked the singer’s voice, which was then laid over slips of Le Creuset Dutch ovens.
Swift is not the only celebrity whose AI-generated likeness has been used to sell products; as Salon reported in October, AI versions of Tom Hanks and the late Robin Williams have also been used without their consent."
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