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February 16, 2026
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21:08Now PlayingJonathan Haidt and Dr Aditi Nerurkar reveal how short form video is quietly reshaping your brain and why the most addictive apps in the world were deliberately designed to keep you hooked. Drawing on internal tech documents, emerging neuroscience and real world data, they explain how infinite scroll, autoplay and algorithmic targeting are fragmenting attention and rewiring the reward system.
They break down the concept of attention fracking, the rise of second screen viewing and why companies prioritise retention over well being. You will also hear how social platforms model their features on slot machines, why executives restrict their own children from using these apps, and what recent legal cases have uncovered about internal research on harm.
This conversation explores the psychological, biological and social consequences of short form addiction and what you can do to protect your focus, your mental health and your future.
Discover:
• How short form video reshapes your brain through neuroplasticity
• Why social media platforms design features to maximise compulsion
• What internal documents reveal about addiction and mental health harm
• The simple changes that reduce anxiety, insomnia and burnout
• Why deleting or limiting apps may transform your focus and mood
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