Retailers DROP 3,600 Trump Branded Items Because Of #GrabYourWallet Boycott Campaign Against Trump
February 27, 2017
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2:54Now PlayingRetailers DROP 3,600 Trump Branded Items Because Of #GrabYourWallet Boycott Campaign Against Trump
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as posted by the channelRetailers DROP 3,600 Trump Branded Items Because Of #GrabYourWallet Boycott Campaign Against Trump
Retailers have emptied 3,600 Trump branded items which was a movement started by grabyourwallet that has expanded and grown massively. They have destroyed Trump's brand in terms of sales and it is AWESOME. Everyone get the word out, and try to convince the retailers by sending e-mails, signing petitions, and going to representatives of the retailers and such. #BoycottTrump. Let's boycott Trump's brands so he really #Feelthebern in his wallet. Trump Boycott. Trump Brand Takes A Hit. Trump Brand FAIL. Trump Brand BOYCOTT. Trump Brand Is Imploding. Trump Brand Is Failing. Trump Is Losing Money. Trump Is Losing Cash. Trump #Grabyourwallet. #Grabyourwallet campaign. #Grabyourwallet BOYCOTT. #Grabyourwallet DESTROYS Trump. #GrabYourWallet DESTROYS Trump Brand. Trump Brand is epically failing.A group protesting Pres. Donald Trump and his policies by boycotting his family’s consumer products and the retailers who carry them says that since the November 2016 election, retailers have stopped selling 3,600 Trump-branded products. Business Insider spoke with the group’s co-founder — brand strategist Shannon Coulter — who said that the #GrabYourWallet campaign has been a roaring success. “I did expect it to succeed,” Coulter said Business Insider. “I saw such a strong and spirited response to even my very first musings about it.” Nordstrom, Nieman Marcus and Belk have all stopped carrying Ivanka Trump’s clothing and accessory lines. Sears and Kmart and Sears have stopped offering Trump Home products on their websites and the items were never available in their brick and mortar locations.
Burlington Coat Factory, Marshalls, and Saks off Fifth still offer some Ivanka Trump products in stores, but no longer sell them online. “At the start of the movement, Coulter made a list of the companies selling Trump products and contacted companies letting them know how to get off the list. So far, 19 companies have been removed from her list,” said Business Insider. Pres. Trump fired off angry tweets about Nordstrom dropping Ivanka’s products, but the company said that it made its decision purely on the basis of declining sales. Since the presidential election, retailers that are being targeted by an anti-Trump boycott have dropped 3,600 Trump-branded products. That represents a 61% drop in products since November 23. The data is according to Shannon Coulter, a brand strategist who co-founded the #GrabYourWallet campaign in October. The movement has called on consumers to boycott retailers that sell Trump-branded products. Earlier this month, Nordstrom, which was a target of the campaign, dropped Ivanka Trump's line of women's clothing, shoes, and handbags, citing poor sales. "Each year we cut about 10% [of brands carried] and refresh our assortment with about the same amount," Nordstrom told Business Insider. "In this case, based on the brand's performance we've decided not to buy it for this season." Neiman Marcus and Belk also stopped selling Ivanka Trump's products online. Sears' and Kmarts' websites stopped selling products from the Trump Home line. At the start of the movement, Coulter made a list of the companies selling Trump products and contacted companies letting them know how to get off the list. So far, 19 companies have been removed from her list. "I did expect it to succeed," Coulter told Business Insider. "I saw such a strong and spirited response to even my very first musings about it." Coulter's data doesn't include Trump items that are sold at brick-and-mortar stores. A number of retailers, including Burlington Coat Factory, Marshalls, and Saks off Fifth, have removed Trump products online but still sell them in stores. Since the presidential election, retailers that are being targeted by an anti-Trump boycott have dropped 3,600 Trump-branded products.
The data is according to Shannon Coulter, a brand strategist who co-founded the #GrabYourWallet campaign in October.
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