Why Aston Martin Needs Women
May 27, 2015
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2:00Now PlayingWhy Aston Martin Needs Women
YouTube Description
as posted by the channelThe new chief executive of Aston Martin wants to increase the company's value by targeting a new customer base: women. WSJ's Niki Blasina explains why women are becoming increasingly more important to luxury car makers. Photo: Aston Martin.
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