The Wall Street Journal
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Campaign 2016: Reaching the Smartphone Crowd With Ads
Posted
August 31, 2015
Views
1,107
Likes
2
Engagement
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August 31, 2015
1,107
2
0.18%
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4:09Now PlayingCandidates in 2016 will still give the lion's share of their campaign ad dollars to TV, but WSJ's Patrick O'Connor explains how digital outlets like Facebook and YouTube are giving TV stations and networks strong competition. Photo: Getty
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