The Wall Street Journal
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Addressing Ad Industry's Transparency Issues
Posted
June 24, 2016
Views
696
Likes
3
Engagement
0.43%
June 24, 2016
696
3
0.43%
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2:05Now PlayingBrad Jakeman, president of PepsiCo's global beverage group said the advertising industry needs to address transparency issues. The controversy surrounding rebate practices was one of the topics discussed during a panel hosted by WSJ at the Cannes Lions advertising festival.
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