The Wall Street Journal
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Reinventing the Infomercial for the Snapchat Era
Posted
July 6, 2016
Views
1,259
Likes
12
Engagement
0.95%
July 6, 2016
1,259
12
0.95%
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4:15Now PlayingBrooklyn-based start up MikMak has an app that is part QVC, part Snapchat: It creates 30-second shopping videos for phone-obsessed millennials. MikMak founder Rachel Tipograph joins Tanya Rivero to discuss. Photo: Adrienne Grunwald for The Wall Street Journal
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