The Wall Street Journal
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Shrinkflation May Leave Fewer Chips in Your Bag | WSJ Price Index
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April 12, 2022
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5:56Now PlayingConsumers are growing savvy to shrinkflation, the practice of downsizing the contents of a product rather than raising prices. So companies are getting creative. WSJ’s Annie Gasparro explains how to spot it in all its forms. Illustration: Adele Morgan
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