The Wall Street Journal
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How Dating Apps Make Money and Why It’s Changing | WSJ The Economics Of
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June 21, 2024
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9:02Now PlayingThe $5 billion dating app industry is largely dominated by Match Group, who owns Tinder, Hinge and Plenty of Fish. But downloads across the industry are falling, and some apps are experimenting with AI and social networking to stay competitive. What are apps like Bumble, Grindr and Muzz doing to try to differentiate themselves?
WSJ explores how these dating apps are evolving to capture wider audiences and higher revenues in a saturated market.
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The Economics Of
How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's "treasure-hunt" model to the economics behind Amazon's AWS.
#Tinder #Dating #WSJ
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