November 12, 2021
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7:06Now Playing“AMplified” spotlights Black-owned businesses and business owners and promotes the spending of Black dollars on Black businesses.
BALL'N is a Black-owned NBA apparel company that has been producing basketball uniforms for 30 years. Recently, they signed a deal with the NBALAB to create exclusive shirts and hoodies with NBA team logos.
Rodney Jeter, founder and CEO of BALL'N, joins AMplified with Aisha Mills to tell the story of his company and how Black dollars led to its success.
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