Today
@today·5M subscribers·54.4K videos
Restaurants Face Reduced Alcohol Sales as Americans Drink Less
Posted
March 20, 2026
Views
54,581
Likes
729
Comments
499
Engagement
2.25%
March 20, 2026
54,581
729
499
2.25%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
See what was published immediately before and after this episode.
3:42Now PlayingRestaurants across the United States are facing reduced sales in alcohol with more Americans choosing to skip alcoholic beverages when they sit down to eat. A recent Gallup poll shows only 54 percent of Americans say they drink — the lowest rate in 90 years. Reporting for TODAY, NBC’s Sam Brock shares a look at how restaurants are dealing with the new change in preferences for customers.
» Subscribe to TODAY
TODAY brings you the latest headlines and expert tips on money, health and parenting. We wake up every morning to give you and your family all you need to start your day. If it matters to you, it matters to us. We are in the people business. Subscribe to our channel for exclusive TODAY archival footage & our original web series.
Connect with TODAY Online!
Visit TODAY's Website
Find TODAY on Facebook
Follow TODAY on Twitter
Follow TODAY on Instagram
» Stream TODAY All Day
About: TODAY All Day is a 24/7 streaming channel bringing you the top stories in news and pop culture, celebrity interviews, cooking, and more. All in one place.
#food #drink #culture
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.
