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Supermarkets Are Producing Their Own TV Shows to Push Product
Posted
July 7, 2026
Views
3,351
Likes
93
Comments
24
Engagement
3.49%
July 7, 2026
3,351
93
24
3.49%
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3:23Now PlayingSupermarkets are now producing their own branded entertainment, from a scripted mini-series to a short form reality show – all as a way to showcase products. Albertsons launched its own show called “Rico’s Tacos,” teasing bite-sized content in stores with QR codes pushing shoppers to their app to watch the full 1-to-2 minute episodes. NBC’s Kaylee Hartung reports for TODAY.
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