July 23, 2019
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1:10Now PlayingJuul dominated the e-cigarette industry and has become increasingly popular among teens, prompting the FDA to call teen vaping an “epidemic.” What does vaping do to your body? We explain.
Our latest video from Just the FAQs
Kevin Burns, CEO of Juul Labs – the maker of the bestselling e-cigarette in the U.S. and center of federal regulators’ crackdown into what they’re calling a teen vaping “epidemic” – has a message for parents whose children are addicted to his company’s products: “I’m sorry.”
Since launching in 2015, Juul has quickly come to dominate the e-cigarette industry with roughly 40% of the market, becoming such a dominant player that Altria, the top U.S. cigarette company, invested $12.8 billion for a 35% stake in the San Francisco-based start-up.
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