How Adobe Built a $200B Brand (Every Brand Manager Must Watch)
May 23, 2025
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Varun Mayya Episodes Around May 23, 2025
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31:25Now PlayingHow Adobe Built a $200B Brand (Every Brand Manager Must Watch)
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as posted by the channelHave you ever wondered what the secret to Adobe’s longevity is? Why Photoshop still dominates even though dozens of tech trends have come and go? Or maybe if you’ve ever been interested in knowing how CEOs manage their time?
In this video, I sit with Adobe Global Chair & CEO Shantanu Narayen to discover it all. We talk about Adobe’s longevity, how they’ve built tools that stay relevant across generations, and how generative AI might not replace creativity but amplify it.
We also dig into Shantanu’s unconventional career path—from wanting to be a journalist to leading one of the world’s most iconic creative software companies. He shares how early setbacks shaped his leadership, how focusing on product (not politics) ultimately made the difference, and what he focuses on now as CEO.
And finally, we look at the future: why India’s next big opportunity might not be IT, but creativity. And what it’ll take to unlock it at scale.
If you care about design, product-strategies, leadership, or the future of creativity, this video is meant for you.
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