Bloomberg Originals
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$1.5M Treehouse Architect Targets Billionaire Tykes
Posted
March 20, 2014
Views
5,256
Likes
19
Comments
3
Engagement
0.42%
March 20, 2014
5,256
19
3
0.42%
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1:47Now PlayingMarch 20 (Bloomberg) --- The "Quiet Treehouse" went on display this week at London's Ideal Homeshow -- kitted out like a plush apartment, it uses special materials to soundproof it from the outside world and is worth an estimated £400,000. Its makers target wealthy adults who spend well over seven figures on these structures, and interestingly, were forced to upscale during the recession to reach billionaires rather than millionaires. (Source: Bloomberg)
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