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Can Makeup Help Prop up the Economy? | Everybody's Business

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November 14, 2025

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As the government reopens, the Trump administration introduces a new solution to the American housing crisis—the 50 year mortgage. The idea is getting hammered from the right and the left alike but gets support from at least one person: economist and Bloomberg Opinion contributor Allison Schrager. Can this new concept take some pressure off of struggling first-time homebuyers or will it be yet another white whale in an increasingly impossible financial game? Max and Stacey pick Allison’s brain to find out.

Also, Amanda Mull joins in the studio to talk about her new Businessweek cover story on Ulta, which she dubs the " Home Depot of the beauty industry.” While other retailers are struggling, Ulta is thriving as the largest beauty store in America. Does all this success ultimately come down to the so-called “lipstick effect?” Amanda explains.

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A smart and fun chat show about all things business. Hosted by award-winning business and economics journalists Max Chafkin (author of The Contrarian: Peter Thiel and Silicon Valley’s Pursuit of Power) and Stacey Vanek Smith (former co-host of NPR’s Planet Money and reporter for Marketplace), Everybody's Business is powered by the unparalleled sources and reporters who bring you Businessweek magazine’s headlines and the stories behind them. The show gives listeners a window into the discussions happening in boardrooms, Zooms and group chats in power centers around the world. From interpreting Fed meetings to the business of wolf cloning, each week Max, Stacey and their friends at Bloomberg Businessweek guide listeners through what really went on during the last week from Wall Street and Main Street. Because what’s happening with money and markets is everybody’s business.

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Can Makeup Help Prop up the Economy?

Everybody's Business

Guests & Subjects Covered

Bloomberg OpinionAllison Schrager CanAlso Amanda MullHome DepotAmerica DoesMax ChafkinThe Contrarian Peter ThielSilicon Valleys Pursuit

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