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Starbucks CEO Niccol Says Baristas and Customers Are Embracing Changes
Posted
October 30, 2025
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2:46Now PlayingStarbucks Corp. Chief Executive Officer Brian Niccol says baristas and partners are embracing the "Back to Starbucks strategy and green apron service standard." Niccol says the coffee chain is focused on improving customer service and experiences in stores. He speaks to Bloomberg's Romaine Bostick.
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