CNBC Television
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What's behind the rise of China's micro dramas?
Posted
August 27, 2025
Views
19,388
Likes
166
Comments
3
Engagement
0.87%
August 27, 2025
19,388
166
3
0.87%
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1:00Now PlayingMicro dramas, known for wild plots and vertical, bite-sized videos, made headlines in China in 2024 as the industry surpassed the country’s box-office revenue for the first time. And it now has its sights set on the U.S. entertainment industry.
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