Cnbc
@cnbc·4.2M subscribers·16.1K videos
How Vuori Is Taking On Lululemon And Alo Yoga
Posted
January 3, 2025
Views
832,226
Likes
5,484
Comments
588
Engagement
0.73%
January 3, 2025
832,226
5,484
588
0.73%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
Southern California-based athleisure brand Vuori has quickly made a name for itself in a saturated industry largely dominated by Lululemon and private Alo Yoga. In 2021, the company raised $400 million from Japanese SoftBank, the largest investment round by any private apparel brand at the time. In November 2024, it landed another investment round for $825 million bringing its valuation to $5.5 billion. The company will likely complete an IPO in the near future. The question is, can it keep the momentum and eventually take over giants like Lululemon?
Chapters:
7: 45 Chapter 3. Growing pains
Produced, Shot and Edited by: Natalie Rice
Animation: Midnight Snacks
Senior Managing Producer: Tala Hadavi
Editorial Support by: Gabrielle Fonrouge
Additional Camera: Ryan Baker
Additional Editing by: Marc Ganley
Additional Footage: Vuori, Getty Images, AP Images, TikTok
Additional Sources: FactSet
» Subscribe to CNBC
» Subscribe to CNBC TV
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Want to earn more money at work? Take CNBC’s new online course How to Negotiate a Higher Salary. Expert instructors will teach you the skills you need to get a bigger paycheck, including how to prepare and build your confidence, what to do and say, and how to craft a counteroffer
Connect with CNBC News Online
Get the latest news
Follow CNBC on LinkedIn
Follow CNBC News on Instagram
Follow CNBC News on Facebook
Follow CNBC on Threads
Follow CNBC News on X
Follow CNBC on WhatsApp
#cnbc
How Vuori Is Taking On Lululemon And Alo Yoga
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.
