September 10, 2024
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Ken Shamrock weighed in on the ongoing debate about WWE's ownership of the intellectual property rights of its wrestlers, even after they've left the ring. Shamrock commented on the revelation that WWE continues to make money off John Cena's name. Shamrock noted that while he never agreed with this practice, it is a business proposition that many wrestlers, like Cena and Dwayne "The Rock" Johnson, enter into willingly.
Reflecting on his own career, Shamrock stated that he ensured he owned the rights to his name before joining WWE. He acknowledged that many wrestlers were not in a position to negotiate such terms initially, as they were essentially built by WWE, attributing their brand identity to Vince McMahon. Shamrock highlighted the changing landscape with more athletes gaining leverage in intellectual property disputes, pointing out recent lawsuits involving the NFL and UFC. Ultimately, Shamrock underscored the importance of understanding and negotiating the intellectual property rights in WWE contracts, something he was insistent on from the outset of his career.
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