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Dana White On How UFC Landed Its Blockbuster $7.7 Billion Streaming Deal With Paramount

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August 13, 2025

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The lord of the Octagon reveals why he wanted David Ellison’s muscle behind his MMA giant, why pay-per-view events no longer work, and what a potential UFC fight at the White House would look like on CBS.

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Dana White On How UFC Landed Its Blockbuster $7.7 Billion Streaming Deal With Paramount · Forbes · Sentinel