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ResortPass CEO Believes There's Massive Untapped Revenue In Hotel Amenities

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August 15, 2025

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Forbes Women Editor Maggie McGrath sits down with Michael Wolf, CEO of ResortPass, a company that allows anyone to book a "day pass" to a hotel's amenities, like pools, spas and gyms—all without needing to stay overnight.

Wolf outlines his vision for the marketplace startup, and how he feels travelers' behavior will only increase demand.

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Guests & Subjects Covered

Michael Wolf CEOIntroduction WhatResort PassUnlocking New RevenueDoes This DiluteHotel's BrandMain CustomersDay Rooms

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ResortPass CEO Believes There's Massive Untapped Revenue In Hotel Amenities · Forbes · Sentinel