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Consumer spending expectations for Prime Day 2024

Posted

July 16, 2024

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Amazon Prime Day has become as big as Black Friday, but thankfully, with a lot less chaos. While Americans are still feeling the pinch of inflation, experts say shoppers are “cautiously optimistic” and will likely stock up on things like household essentials on this Prime Day.

Luxe products – at surprisingly budget-friendly prices – are also predicted to go fast. A recent study nearly 70% of US families start back-to-school shopping by July. So Amazon Prime Day lovers should also look out for A+ deals on backpacks, school supplies and more.

Shop on AMAZON now

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Amazon Prime DayBlack FridayWhile AmericansPrime Day LuxeThe New York PostNew York

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