Shaun Tabatt
@shauntabatt·27.4K subscribers·1.4K videos
381: Marketing and Branding in Times of Great Uncertainty (feat. Tim Calkins)
Posted
May 9, 2020
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129
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May 9, 2020
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Kellogg School of Management’s Tim Calkins returns to The Shaun Tabatt Show to share some thoughts on effective marketing and branding strategies for times of great uncertainty. In this conversation, Tim offers a 4-step plan for businesses to identify the best way forward, he applauds 3 brands (Sam’s Club, Facebook, & Burger King) who delivered standout campaigns in this season of unprecedented international crisis, and discusses a few of the reasons online personal branding is now more important than ever before.
►Full show notes for this episode can be found here
►Connect with Tim Calkins at
Books mentioned in this episode:
►How to Wash a ChickenMastering the Business Presentation
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About the Podcast
The Shaun Tabatt Show is an interview-based program connecting you with thought leaders from across the globe, digging into important topics like creativity, personal development, marketing, health, spirituality, and more.
The Shaun Tabatt Show is proud to be part of the Destiny Image Podcast Network. See all of our shows here
Shaun’s 1st loves are his faith, family, books, coffee, and running. By day he works for Nori Media Group as an Acquisitions and Marketing Publishing Executive. He also serves a select number of clients through his PR company. Shaun and his wife are the proud parents of 10 AMAZING children.
Follow Shaun on social to keep up with the latest, and meet many of the incredible guests he’s been honored to have on the show.
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