The Wall Street Journal
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How Michael Kors Beat Coach at Its Own Game
Posted
December 22, 2016
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19,376
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December 22, 2016
19,376
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3:45Now PlayingCoach, the pioneer of selling luxury handbags at affordable prices, has been beaten at its own game by Michael Kors. WSJ's Suzanne Kapner and Lunch Break's Tanya Rivero discuss Coach's strategy to evolve: shrink and go upscale. Photo: Zuma Press
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