April 24, 2012
502
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1:09Now PlayingHow to Order Wine on a Date
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A quick tip on how to impress a dinner date when you are interacting with a sommelier, from Wine Library TV host Gary Vaynerchuk.
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Gary Vaynerchuk:
Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family’s local wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog about wine. As his viewership swelled to over 80,000 a day, doors opened to a book deal, several national TV appearances, and a flurry of speaking engagements around the world. Gary’s dual identity as both business guru and wine guy has made him the “Social Media Sommelier.”
Gary’s remarks on personal branding, social media, and business at FOWA, Strategic Profits, and South By Southwest occasioned praise from established web denizens including Kathy Sierra and earned the admiration of countless bloggers and aspiring entrepreneurs. Check out the Keynotes tab above for more video and check out Gary’s national TV appearances on the left!!
Gary’s landmark seven-figure book deal with Harper Studio was featured in The Wall Street Journal and he was recently profiled by The New York Times and Market Watch. Watch his interview with Business Week for Gary’s advice to entrepreneurs and small businesses.
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TRANSCRIPT:
Quesiton: What’s an impressive question to ask a sommelier when you’re on a date?
Gary Vaynerchuk: The real move, like the date move, is to Google esoteric great grape varietals, right, and just like ask for like, “Do you have any late harvest Grenache from Banyule."
Totally like throw off the some with the mad skills, but you’ve got only like one move.
If you want to be a little bit more authentic, which I highly recommend, I think it is imperative to name off three wines that you’ve had in the past that you’ve liked, and ask the sommelier to go in a different direction with varietals, or from a different country, and to expand your pallet.
I think there is a romance with being on a date of saying to your date, let’s explore some new stuff together kind of thing.
I like Cabs, but what else would I like? Well, you might like Tannat because there’s big Tannons and big fruit, you know.
And so that would always be something that would be my go-to move.
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