October 13, 2020
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57:26Now PlayingOn The Urban Debate with Tanvi Shukla today, we discuss the withdrawal of Tanishq Jewellery's ad on religious unity. Tanishq's Ad about interfaith unity faces backlash; coloured as 'love jihad' by section of trolls. The ad was withdrawn after online bigot bullies strike. Are brands being held hostage by the boycott brigade?
Tanishq has always taken up social causes. I feel extremely sorry that they buckled under the pressure & withdrew the ad. I wish the way they had stuck to their guns says, Nandita Chalam, Former Senior VP & ECD, JWT.
Social media & the rise of right-wing politics tries to see something harsh everywhere. Having said that, let's see that it's a social responsibility to promote brands & not just brands' responsibility to promote social values says, Madhavan Narayan.
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#Tanishq #Tata #TanishqAd #BoycottTanishq
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