Stay-At-Home Mom “With No Experience” Built A $255M Empire: Blowouts, Divorces, & The Messy Truth

Order your copy of The Let Them Theory 👉 👈 The #1 Best Selling Book of 2025 🔥 Discover how much power you truly have. It all begins with two simple words. Let Them.

—

Want to know what it really takes to launch, build, and sell a $255 million-dollar business in ten years flat? Do you have a good idea, but you think you “have no business being in business”?

In this new episode, Mel sits down with the founder of Drybar, Alli Webb, and takes you on a riveting tour of how a stay-at-home mom who had ‘no business being in business’ made $255 million in 10 years. You’ll hear the entire messy truth and all the hard-won advice, from the exciting start of her business to the disastrous ending of her second marriage.

Alli is a NYT bestselling author, badass businesswoman, co-founder of the iconic brand Drybar, and two other successful companies. Learn about the immense sacrifices she made in her relationships, the shaky financial situations she navigated, and the specific decisions she made as a businesswoman that accelerated the growth of this iconic brand.

In this conversation, you’ll learn:

Why your childhood dream job is probably the key to success

How your big idea is right in front of your face

Starting a business starts with you: your idea, your skill set, your purpose, and your gut instinct.

All amazing business ideas share this ONE thing.

Her parents' business advice for her: find a good man.

How to juggle kids while having a side hustle

Why starting a business with your spouse is a bad idea

Why she didn’t call off the wedding (and probably should have)

Why she jumped into her second marriage too soon

The HARSH dating advice Mel delivers to Alli

Why she trusted her business instincts but not in her relationships

How being a hairdresser prepared her to be a CEO

Why she’s sharing the messy truth now

The text she sent Mel at her lowest point

The part of the interview that she “wanted to cut"

Why she names the hairstyles at Drybar after drinks

Her take on imposter syndrome

How to face your fear of failure

How to say ‘f*** it’ and try something new

How to double your productivity and leverage your time

What passion is and why it’s so personal

What she learned from her mistakes

How a business owner is only as good as her team

What not to do when creating a blended family

How she lost herself in her last marriage

How she handles a “no” in business

And a big shoutout to Alli. It’s very easy to talk about your wins; Alli is giving you a huge gift by sharing her personal losses too.

I’m just your friend. I am not a licensed therapist, and this podcast is NOT intended as a substitute for the advice of a physician, professional coach, psychotherapist, or other qualified professional. Got it? Good. I’ll see you in the next episode.

In this episode:

—

Follow Mel:

—

Sign up for Mel’s newsletter

A note from Mel to you, twice a week, sharing simple, practical ways to build the life you want.

—

Subscribe to Mel’s channel here

—

Listen to The Mel Robbins Podcast 🎧 New episodes drop every Monday & Thursday!

—

Looking for Mel’s books on Amazon? Find them here:

The Let Them Theory

The Let Them Theory Audiobook

The High 5 Habit

The 5 Second Rule