A16z
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Engaging Sales: How Much to Spend on Marketing vs. Sales?
Posted
September 2, 2018
Views
26,553
September 2, 2018
26,553
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4:12Now PlayingSales engagement often involves the tricky question of how much to spend on sales vs. marketing, and more. This video shares the fundamentals startup founders need to know around sales engagement. You can watch this entire series of snack-sized videos, or mix-and-match your own playlist of topics for your particular questions and company needs.
SourcesLeslie, Mark and Holloway, Charles. Harvard Business Review JulyAugust 2006
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